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INDONESIA
Jurnal Analisis Bisnis Ekonomi
Published by Universitas Muhammadiyah Magelang
ISSN : 16935950     EISSN : 2579647X     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
urnal Analisis Bisnis Ekonomi is a journal published by the Faculty of Economics and Business, Universitas Muhammadiyah Magelang, published twice a year in April and October. The publication of this journal is intended as a medium of information exchange and scientific work between faculty, alumni, students and the public. The article in this journal contains many articles of research both in business and economics.
Arjuna Subject : -
Articles 7 Documents
 1 
Search results for , issue " Vol 4 No 2 (2006): Volume 4, Nomor 2, Oktober 2006" : 7 Documents clear
PENGARUH BRAND EQUITY SEPEDA MOTOR TERHADAP KEPUASAN KONSUMEN (Studi Kasus Pengguna Sepeda Motor Honda Pada Mahasiswa Universitas Muhammadiyah Magelang) Atul, Lukluk; Admadi, Jangkung
Jurnal Analisis Bisnis Ekonomi Vol 4 No 2 (2006): Volume 4, Nomor 2, Oktober 2006
Publisher : Universitas Muhammadiyah Magelang

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Abstract

This is a research which observes the influence Brand Equity motorcycle’s to customer saisfaction to Honda’s user university student,. Muhammadiyah Magealang University, Brand Equity is measured through variabel such as brand loyalty, brand awareness, perceived quality, brand associations and other brand asstes. The result of research reveals taht Brand Equity to Honda’s user university student,. Muhammadiyah Magelang University tends to be good and tends to be high grade, there is a dominan variabel causal influence customer satisfaction, this the result f research, there’s a positive casual influence taht is a significant between Brand Equity Honda’s to customer satisfaction.
PENGARUH GAYA KEPEMIMPINAN TERHADAP PRESTASI KERJA KARYAWAN PADA DINAS PEKERJAAN UMUM KOTA MAGELANG Sudiarto, Haryo; Koco, Bintaro
Jurnal Analisis Bisnis Ekonomi Vol 4 No 2 (2006): Volume 4, Nomor 2, Oktober 2006
Publisher : Universitas Muhammadiyah Magelang

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Abstract

Leadership have the top-drawer role in forming condition and job environment which condusive to yield the good labour capacity as according to interest an organization. This researchtake the title “Influence of Leadership Stylet to Labour Cpacity on Duty Public Work on Town Magelang”. Intention of this research is to know the influence of leadership style consisted of the autocratic leadership style, participative, and free rein to labour capacity by simultan and also parsial. Method of data collecting used in this research is method of observation and questionere. Population in this research is entire employees On Duty Public Work of Town Magelang while sampel used by as much 50 responden with the method in take of sample proportionale stratified where divisible population for leverr or strata. Pursuant to result of knowable examination F test taht any free variable of leadership style have the influence which significant by together or simultan to variable trussed by a labour capacity. This matteris proven with the result F calculate the > F Table that 37,375 > 2,4174. examination determinant coefficient or adjusted R square equal to 0,690 meaning that influence all free variable of leadership style to variable trussed by labour capacityequal 69% while the rest 0,310 or 31% influenced by other, dissimilar variable which do not covered in this research.
HUBUNGAN ANTARA LOYALITAS PELANGGAN DENGAN LINGKUNGAN BELANJA DALAM MENCIPTAKAN PROFITABILITAS JANGKA PANJANG Andriyani, Lilik
Jurnal Analisis Bisnis Ekonomi Vol 4 No 2 (2006): Volume 4, Nomor 2, Oktober 2006
Publisher : Universitas Muhammadiyah Magelang

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Abstract

The rapidly and constantly changing business has forced business ro reconsider their strategies in maintaning ther customer base. This article presents the effect of customer loyalty on shopping environment and shopping environment and shopping behavior to reach the long-term profotability. The relationship between customer loyalty and satisfaction, profit ability is described in the framework of relationship marketing. The importance of loyal customer and their impact on business profitability is undisputed. Various strategy to keep their customer base incluidinf on integrated approach of maintaining and managing customers relationship must be taken. However, in order to succeed. The company have to develop loyalty programs to customers who have a high satisfation, high loyalty and customer who will stay and be supportiv of company to provide long-term beneficial relationship which eventually will icrease profitability. The role of cunsomer self-regulation also can be viewed as moderator of relationship shopping emotion and arousal of cunsomer. Cunsomer shopping behavior dimension taht emerge from shopping environment can explained using M.R environment psychology and it has applied to the study of store atmosphere.
ANALISIS PENGARUH KEBIJAKAN PENGUMUMAN DEVIDEN TERHADAP HARGA SAHAM PADA PERUSAHAAN FOOD AND BEVERAGE DI BURSA EFEK JAKARTA PERIODE 2002-2004 Susanto, Barkah
Jurnal Analisis Bisnis Ekonomi Vol 4 No 2 (2006): Volume 4, Nomor 2, Oktober 2006
Publisher : Universitas Muhammadiyah Magelang

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Abstract

Every company in its capital allocation is always given on two interconnected and important problem, that is decisionof long-range expenditure and invesment. Despitefully still there are one problem again that is containing dividend decision about how many dividend which must be alloted o stockholder. Policy of dividend Announcement present one of important decision in its bearing with the effort to maximize the company value influenced by invesment decision, capital structure (decision of accomplishment of fund requirement) and policy of itself dividend. Persuant to the kondidi hence this research take the title : "Influence of Policy of Dividend Announcement to Share Price at Company of Food and Beverage In Jakarta Stock Exchange" This period research at period 2002-2004. Intention of this research is to know whether/what there influence of policy of dividend announcement to share price at company of food and beverage Jakarta Stock Exchange. Company which selected as sample in this research is company of food and beverage enlisted in Jakarta Stock Exchange (BEJ). Data taken away from by corner of stock pf University of Muhammadiyah Magelang. Election sample done by purposive is random sampling belongs 12 company which at one blow made by sample in this research. Method used in this analysis is examination by Paired Samples T Test. Result of enumeration analyse above knowable that biggest mean from abnormal return that happened three day after announcement deviden, that is equal tp 0,008228. While mean lowered abnormal level return is 2 (two) day after announcement deviden, that is equal to -0,003658. Result analyse by using Paired Sample T-Test obtained by value of equal to 3.938, hence the value fulfill the criterion in hypothesis acceptance.
ANALISIS KEPUASAN KONSUMEN DENGAN MENGGUNAKAN METODE HOMBSAT PADA PERUNAHAN PELEM SEWU BARU Sirunyoto, Sirunyoto; Fajarwati, Fajarwati
Jurnal Analisis Bisnis Ekonomi Vol 4 No 2 (2006): Volume 4, Nomor 2, Oktober 2006
Publisher : Universitas Muhammadiyah Magelang

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Abstract

Improving customer satisfaction has been identified as one of most important challenges facing business. Keeping customers satisfied is rapidly becoming the way companies differentiate themselves from competitors. This research describes the development of a 51-item instrument, called HOMBSAT, for assesing home buyer satisfaction. A model was proposed describing home-buyer satisfaction as a three-dimensional composite of satisfaction with design, house and service. That instrument was found to be both valid and reliable. From the analysis of research all variable is different  of satisfied and house is dominant variable.
PENGARUH FAKTOR-FAKTOR LINGKUNGAN CONCURRENT ENGINEERING TERHADAP KINERJA PENGEMBANGANPRODUK : STUDI EMPIRIS PADA INDUSTRI MANUFAKTUR DI INDONESIA Natsir, Muh
Jurnal Analisis Bisnis Ekonomi Vol 4 No 2 (2006): Volume 4, Nomor 2, Oktober 2006
Publisher : Universitas Muhammadiyah Magelang

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Abstract

The objective of this research was to study the effect of Concurrent Engineering environmental factors and product development performance that measured by overall variablesof financial performance. Using multiple regression to test the effect simultaneously and using simple regression to test the environmental factors of Concurrent Engineering effect on financial performance, operational performance and on overall performance. The result of data analysis found that all environmental factors of Concurrent Engineering effect individually didn’t influence financial performance, but simultaneously influenced financial performance 9,8%. Organizational factor communicate infastructure factors and products development factor individually didn’t influence operational performance. Customer requirements factors negatively influences operational performance and strategic integration factor positively influenced operational peformance. Simultaneously all Concurrent factor, communication infrastructure factor and product development factor individually didn’t influence overall product development performance. Customer requirements factor negatively influenced overall product development performance andstrategic integration factor positively influenced overall product development prformance. Simultaneously all Concurrent engineering enviromnetal factors didn’t have effect on overal product development performance.
PELAKSANAAN SELF ASSESMENT SYSTEM MENURUT PERSEPSI WAJIB PAJAK ORANG PRIBADI Laila, Nur; Mustaqim, Mustaqim
Jurnal Analisis Bisnis Ekonomi Vol 4 No 2 (2006): Volume 4, Nomor 2, Oktober 2006
Publisher : Universitas Muhammadiyah Magelang

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Abstract

The aim of this research is to investigate the empirical evidence about influence perception personal tax payer to bring about self assesment system. Self assesment system is system of tax collection that give to tax payer o calculate, to report, to Tx Servanter Office, and the deposite by him/hisself him/his taxses to Cash of State. This research was to examine whether are there influence perceptions between personal tax payer to bring about selt assesment system. The analysis is based on the answer from respondent where its data are gathered trough questionaires in which ita distribution at Magelang. The sample of this research are personality, who take from employee and official from governmental office. The respondents of this research are 40 respondents. Convenience sampling have used in this research. The method of analysis data are descriptive statistic, validity and reability, and regression, and partial t-test. Result showed that, the data in this research is valid and reliable. The results showed taht perception personal tax payer are influence to bring about self assesment system. The analysis perception personal tax payer to bring about self assesment system have influence with t-test 7.069 and p=0.000, p<0.05.

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